Fuse Digital Group

Digital Marketing leads the way...

With a busy run up to Christmas we’ve had little time to rest on our laurels. As the economy turns a definite corner we’re already seeing a surge in interest for digital marketing solutions that maximise ROI and provide new and exciting opportunities for B2B and B2C alike.

With our strategic marketing partners at The Power Station we have just completed a run of introductory Digital Marketing seminars in the City aimed at providing a basic understanding of the opportunities available within this ever changing landscape. Attended by the likes of Aon, London Wasps, ACE European Group, EA and McLellan & Partners the events have proved incredibly popular. 

To find out more or to register your interest for our next event please give us a call or contact Steve Bodie via the ‘Contact Us’ form.

Fuse serve another Ace with LTA...

We were delighted to be asked once again to provide our video services for the LTA in order to document their review of 2010. Our highly experienced crews produced, edited and provided the resulting dynamic movies for distribution across numerous channels underpinning our belief in video as one of the most powerful marketing mediums.

To find out how video can provide a real ROI to the business and aid your marketing strategy please give us a call or contact Steve Bodie via the ‘Contact Us’ form.

Fuse provides healthy outlook for Aetna...

Working closely with our colleagues at Initio Consulting we were asked by Aetna Global Benefits to produce a more effective display campaign that would increase traffic and conversions to their website. Aetna Global Benefits are a part of Aetna, the largest provider of international healthcare insurance and the brief required us to deliver a campaign that reached out to overseas workers and the expat communities engaging them with a clear creative idea that invited interaction and reflected the core brand concepts of the new look Aetna. Fuse and Initio have outperformed all expectations of the client and delivered results way beyond their dreams.

• Impressions served has risen from 500,000 per month to 2.3million per month
• CTR (click through rate) has risen by over 100%
• Facebook visitors are now staying 4 x longer on the site and visiting more pages
• Conversion to quote has risen by 112%

To find out more about our digital marketing services and see how we can raise your online profile please give us a call or contact us via the ‘Contact Us’ form.

Flying high with Amari Aerospace...

Having recently designed and produced a promotional video for use at the Paris Air Show, Fuse incorporated this dynamic video into a new-look website for this aerospace metals specialist. Within a few weeks of the new site launching visits more than doubled, and we’re not stopping there. Over the next few weeks we will be building in some significant functionality enhancements providing added value for both the user and Amari Aerospace.

Visit the website: www.amari-aerospace.com/

To find out how we can help your on-line challenges whilst delivering ROI, please give us a call or contact us via the ‘Contact Us’ form.

FDG provide viral humour for KPSol...

Viral marketing is becoming increasing popular especially within the professional sectors and with many aspiring to the success of Compare the Market’s Meerkat campaign but without the budgets, the answer lies in original creative ideas. Kingsbridge Professional Solutions were quick to realise the potential of this powerful medium and FDG provided an all-encompassing service from concepts and scripts through seeding to 3D animated movies.

You can view the video in our Case Studies section under 3D Animation by clicking here.

For more information or to see how we can assist you with your brand challenges please give us a call or contact Steve Bodie via the ‘Contact Us’ form.

FDG 'scrum down' for London Wasps...

It’s ‘scrum down’ at FDG as we provide London Wasps with a truly dynamic sponsorship presentation. Working with Generate Fuse revamped Wasps existing PowerPoint presentation to provide more interactive non-linear approach, and also produced several videos including a dynamic introduction and player interviews.

The intro video can be viewed on our Portfolio site under ‘Video’ by clicking here.

To find out how we can reinvigorate your PowerPoint please give us a call or contact Steve Bodie via the ‘Contact Us’ form.

FDG creates award winning website for Dome

FDG are pleased to announce that one of our latest creations, a website for Ordanance Survey specialists Dome, has won a prestigious award. Ordnance Survey’s Director General and Chief Executive Vanessa Lawrence CB said: “They have created an extremely user-friendly website...”.

Having worked closely with the team at Dome we are delighted that their efforts have been recognised.

View Dome’s award winning site: www.domeuk.co.uk

Full story: Ordnance Survey

Looking to grow more for less?

At FDG we fully appreciate the value of well founded partnerships and the benefits these can bring to a project. For this reason we have teamed up with likeminded organisations under the collective banner of Knowing Marketing. Here we can apply our specialist skills and broad experience to offer clients a comprehensive and coordinated range of Digital Marketing services.

Using Digital Marketing as part of your Marketing Programme doesn't necessarily mean throwing out other established marketing techniques; but it can give your marketing new life, more vibrancy and enable you to link marketing activity directly to sales performance.

To find out more please visit; www.knowingmarketing.com

FDG help Generate WRC success...

Fuse Digital Group came to the aid of Generate Sponsorship to strengthen their pitch for the Global Sponsorship and PR account for The World Rally Championship.

With the aid of a targeted PowerPoint template design and dynamic video illustrating their strategy Generate were awarded the contract.

You can view the video in our Case Studies section by clicking here.

FDG create party atmosphere

FDG are pleased to announce our support of The Maidstone River Festival. Now celebrating its 30th Anniversary and with an anticipated turn out in excess of 25,000, this popular crowd puller was desperately in need of a brand that truly captured the excitement, fun and variety of the event. From website to press ads and everything in between we are currently in the process of providing the event with a memorable brand that epitomises the fun atmosphere of this ever popular annual event.

Visit site: www.maidstoneriverfestival.com

For more information or to see how we can assist you with your brand challenges please give us a call or contact Jon Knight via the ‘Contact Us’ form.

Renault F1 launch the R29

FDG staff worked closely with Renault F1. The launch of a new Formula 1 car is always an exciting time. This was certainly the case for the members of our staff who helped the team during preparation for the launch of the R29 model.

Working closely with their in house teams Fuse provided a 3D solution that enhanced their marketing and sponsorship offerings.

For more information or to see how we can assist you with your marketing challenges please give us a call or contact Steve Bodie via the ‘Contact Us’ form.

Introducing a new concept in digital presentations...

MediaLab is a dedicated online marketing and communications tool developed by Fuse Digital Group. It was designed specifically to allow non-technical personnel to create print or screen-based marketing and communication material quickly and efficiently whilst protecting your brand. Fully scalable and with a host of features to ease creation and aid the compliance process, MediaLab is generating a great deal of interest across many industry sectors.

MediaLab will allow the user to create dynamic and exciting presentations, enhanced with graphs, animations, video, audio, photography and graphics.

To find out more please contact Steve Bodie via the 'Contact Us' form or visit the website below.

Visit the site: www.fusemedialab.com

Mobile Tagging

We continually strive to push technology and incorporate fresh ideas into everything we do, and mobile tagging is just one of a host of innovative services we have to offer in 2009. Information such as a website URL or a telephone number is encoding into a 2D barcode that can be generated in screen or print resolution. Using a camera enabled mobile phone the viewer takes a photo of the barcode which is then recognised and decoded by the device, prompting a call to action i.e. visit the website or call the number with just one click. Combine the power of print, online and mobile for highly effective original campaigns.

For more information or to arrange a demonstration please contact Steve Bodie via the 'Contact Us' form.

F1 turns to Fuse Design

Renault F1 have asked Fuse Design to help with their 3D requirements. After a thorough research period we were able to offer a solution that meets the exacting requirements of this Championship winning F1 Team.

Philips has ‘WOW’ appeal

Fuse Digital Group are pleased to announce that we are now authorised resellers of the Philips ‘WOW’ range of 3D screens. Building on our experience with SuperD and 3Dsuper this was a logical next step, and we are currently awaiting accreditation from Philips as a content provider.

For more information or to arrange a demonstration please contact Steve Bodie via the 'Contact Us' form.

Fuse Design brushes up...

Fuse Design has recently completed work on the 25 second television ad for Fluorodine toothpaste currently airing on Sky. Written and produced in-house using 3D Studio Max, the ad clearly demonstrates the product features and benefits.

Click here to view the ad and other case studies.

3D reaches out...

Fuse Digital Group are proud to announce that we are now preferred content partners for 3D Super, UK distributers of the SuperD range of 3D LCD panels bringing content instantly to life.

Creating an instant 'WOW' factor these screens are ideal for exhibitions, entrance halls, product demonstrations, visualisations and signage.

For more information or to arrange a demonstration please contact Steve Bodie via the 'Contact Us' form.

Fuse Events accessorises...

Fuse Events were delighted to organise a staff event for a highly creative leading UK fashion brand. Working within an extremely tight deadline we successfully delivered an event including branding, two location video shoots, 3D animation and speaker support graphics.

Following the event our client had this to say; “I wanted to write and say a very big thank you for yours and your team's work yesterday which made our company day such a success! Your content was really high quality and delivered perfectly. It was great for me to know I had such support on the day and I was really pleased with how everything went.

We've had some great feedback from around the business that it was the best company day ever! and that people really enjoyed the theme and content of the day. That was a big part due to you as you made it come alive with the music and graphics, and especially the 2 videos which everybody loved!” Marketing Services Manager.

To learn more about our event services please click here.

Scalable CMS

If you are considering a re-design of your website you might have considered a CMS (Content Management System). Not to be confused with webpage designers, a CMS allows you to edit and create content within your website, reducing your dependency on outside agencies.

There’s nothing new about CMSs, but trying to integrate these systems into existing sites, or configure off-the-shelf systems to do what you want them to can be a laborious task. Our CMS is a completely scalable solution offing ultimate flexibility for sites both small and large. From editing ‘like for like’ content right up to adding new sections and pages whilst updating the navigation dynamically. Our workflow allows pages to be checked out by editors so no two editors are working on the same content, and once happy with changes the edits can be checked in and pushed live. We can also enable you to add new users with a range of editing privileges, and allow you to add in the metadata for each individual page. A Media Centre allows the logical storing of imagery and video, whilst a News Centre can give you the freedom to easily update and archive your latest news.

To find out more please 'Contact Us' via our form.

MediaLab

This online marketing and communications tool is a dedicated application developed by Fuse Digital Group. It was designed specifically to allow non-technical personnel to create print or screen-based marketing and communication material quickly and efficiently whilst remaining on-brand. Fully scalable and with a host of features to ease creation and aid the compliance process, MediaLab is generating a great deal of interest across many industry sectors.

To find out more please contact Steve Bodie via the 'Contact Us' form

A day on the TopGear track

Filming a new sports car on TopGear's infamous track was a day to remember. Fuse Video were proud to be approached by an up-and-coming sports car manufacturer to produce a short promo showcasing their exciting new car. The film is to be used on their exhibition stands at various events, and also on the new website (currently under development by Fuse Design). As a bunch of self-confessed petrol heads our video production team quickly sprang into action and secured the now infamous TopGear test track in Surrey for the half-day shoot. The resulting video is generating a great deal of interest in this exhilarating little sports car

View the web version on our ‘Case Studies’ page.

Quazar International

Fuse Design were asked to re-develop the existing website for Quazar International to promote the ever increasing product and service range. The resulting site combines a number of technologies to provide a mix of informative and animated pages. The site also features a bespoke sign selection application, and a series of characters that were developed to showcase products and add a sense of humour.

Visit the site: www.quazarinternational.co.uk

bIntelligent

Fuse Design was approached to re-develop a micro-site for a leading Chartered Accountant. The site had been in development for some 18 months before Fuse became involved, and although we were not responsible for the design we did completely re-build the site using more appropriate technology within an extremely tight deadline.

Visit the site: www.bintelligent.co.uk/